Wildfang

This is an interactive web design project in which I was asked to choose an existing local company and re-design and code a website using their brand and message as the main concept. I chose Wildfang which is a badass androgynous clothing store, feel free to visit their website to learn more about their products and message!

My grid for this website breaks the boundaries of what is considered “normal” for typical interface design. I did this intentionally in order to convey what Wildfang stands for as an androgynous clothing store. The oversized typography used for the main titles is meant to evoke the bold and brave message of the company as well as the use of red and yellow colors for emphasis.

Wildfang is full of badass women and my intentions were to create a badass website that matched their brand’s messages.

Click here to view my rendition of the site...

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